Ford Motor Company has started accepting bookings from racing car enthusiasts for a limited production of 500 all new Ford GT Supercars through their website. Potential end users can build a car of their dreams using the online car configurator which provides a unique customer-centric buying experience akin to a concierge service personalizing the process.
The ultra-high-performance Ford GT supercars can be pre-booked until May 12th 2016 by potential owners and approved applicants will get a service as distinct as the car itself. The Ford GT is the most advanced Ford production vehicle ever, featuring the latest in light weight aerodynamics and EcoBoost® engine technology – an innovation showcase for the Ford brand.
Accepted applicants from around the world will be contacted by the concierge and provided a tailored experience – not only through the ordering and delivery process but through years of ownership. The new Ford GT website also offers a configurator that allows anyone to build a virtual GT and easily share their dream combinations from a number of color, wheels and interior themes with the world through social media.
For production, eight exterior colors can be paired with one of seven different stripe colors, giving the Ford GT customer many choices to keep their vehicle as unique as they are. Pricing for the Ford GT is expected to have a starting price in the mid-$400,000s, excluding destination and delivery. The Ford GT will be one of the rarest Ford products ever. Production is limited to 250 units per year, and the initial ordering period will cover the first two years of production – 500 vehicles.
